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2014/11/6

[論文研究] The Influence of Service Design on Public-perceived Administrative Service Quality


撰文者:高妤寧
作者:Weixia Lv_ School of Public Administration 
           Yonggui Wang_ Business School 

● 主題:服務設計對於公共感知及行政服務品質的影響,並以社會監督做為調節作用

● Abstract
此篇闡述了關於服務設計的影響,Explore the influence of service design,並有以下兩項結論:
1) Service design and social monitoring have significant effects on public-perceived administrative service quality
結論1:服務設計和社會監督對大共服務品質有顯著影響
2) Results show that service design and social monitoring have positive and direct impacts



結論2:社會監督對於服務設計有直接的影響

對於服務設計的影響有更伸一步的了解,透過本篇論文的Model顯示,










Theory background and hypotheses
透過六個層面,來測量服務設計和服務品質間的顯著關係影響,分別是Service quality, convenience, responsiveness, transparency, legitimacy, effectiveness, competence
      由此列出以下假說:

•H1 Service design has a positive effect on public-perceived administrative service quality.
•H1.1 Service design has a positive effect on convenience.
•H1.2 Service design has a positive effect on responsiveness.
•H1.3 Service design has a positive effect on transparency.
•H1.4 Service design has a positive effect on legitimacy.
•H1.5 Service design has a positive effect on effectiveness.
•H1.6 Service design has a positive effect on competence.

最後經由訪談以及問卷法,蒐集了足夠資訊並分析,而有了以下結論:
A. Service design and social monitoring have significant effects on public-perceived administrative service quality
B. Social monitoring has a negatively moderating role in the relationship between service design and responsiveness, as well as the relationship between service design and transparency

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